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WtF, Medium … what year is this!?

Whilst it’s good to see that Medium is employing Art Studies interns and/or the colour-blind on work experience programmes … equal opportunity employment generally being a positive thing … there are limits to how much people should be allowed to make fools of themselves and the head of Design really should’ve vetoed this one — it’s not exactly in keeping with the clean black and white lines of the rest of the brand, is it?

As a rank amateur in these matters, even I recognise that that you’d have to be outrageously young to think that colour scheme appealing … because nostalgia for a time when you were either barely out of nappies/diapers or else making your first forays into psychedelic enhancement of your perception is the only reason to do so.

Style-wise, let alone design-wise, it’s … how can I put this?

It hangs there like someone drank a load of different alcopops, gorged on variously flavoured jelly-sweets and then threw up on the wall

I would say it were vile in every conceivable way but that’s not actually true … it isn’t in comic sans.

The specific colour progression though … well, if Nature were as tasteless then, along with pollen warnings for hayfever sufferers, epileptics would need rainbow warnings.

I made a lot of noises when I saw it … like “OW!”, “OUCH!”, “AAAAAAH!” and “ARRRRRGH!” … but, apart from “Oh, God … my EYES!”, words fail me.

It really is aesthetically displeasing in so may way, for so many reasons that I don’t even feel inclined to visit extreme violence upon the person responsible for perpetrating it. They are clearly at such a disadvantage in Life that I’d simply take them aside and gently encourage them into a different field of endeavour — one more suited to their talents¹.

Hashtag ‘sad’, Medium … hashtag ‘very sad’.

#OW #OUCH! #AAAAAAH! #ARRRRRGH! #Oh, God … my EYES!

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¹ Like clown, for instance.